Pursuit Marketing continue to expand & grow and are supported at each new level with infrastructure and telephony

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Pursuit Marketing

  • Unreliable systems

  • Infrastructure couldn't keep pace with the growth of the business

  • Telephony system had reached end of life. Current vendor proposed an expensive system that would have been costly to implement and maintain

  • Provided new hardware while retaining legacy software

  • Data was migrated to SharePoint

  • E-mail was migrated to Office 365

  • A new telephony system was installed which reduced call costs and line rental significantly

  • The new telephony system provided easy scalability for rapid increases and decreases in rquirements


“CloudCover have been our IT Support and Managed Service provider for over 4 years, they continue to excel in customer service, reliability and efficiency. Whether assistance is required remotely, or on-site, CloudCover work with us to rectify technical issues same-day - minimising office downtime."

Robert Copeland, Director

Pursuit Marketing started in 2011 with just 5 staff. Five years down the line, they have expanded to over 120 and are continuing to grow. Pursuit Marketing are a lead generation agency based in Finnieston, Glasgow. They are a young expanding company that commits to providing all staff with fair, equal and dynamic opportunities in an encouraging, supportive and motivational environment. Pursuit Marketing have recently achieved Investors In Young People Gold Award status, and were also proud winners at the Scotland’s Best Employer 2015 Awards – reflecting the ongoing investment in their staff's health and wellbeing.

Pursuit Marketing have the business skills and expertise to exploit new markets and maximise the benefits of new technology. Their strategy and approach are under continuous scrutiny as they seek to improve the service they offer. As a result, they are completely reliant on the latest technological innovations to help them succeed. Technology is the key to their success. If the technology does not work, quite simply, their business does not function.

The Challenge
Pursuit Marketing's systems had become unreliable, outdated and unable to keep pace with the huge growth of the business. This caused unacceptable levels of downtime and some significant growing pains. Not only this, but the telephony system had reached end of life with no direct upgrade path. The vendor at that time was proposing a solution that would have been expensive to implement and costly to maintain. With a large proportion of their business conducted over the phone this was totally unacceptable.

The Solution
Initially, we provided new hardware while retaining the existing legacy software by utilising virtualization. Over time data was migrated to Sharepoint and e-mail to Office 365. This ensured that their systems could grow at the same impressive rate as the company while providing constantly updated security features as standard. A new telephony system was installed which reduced both call costs and line rental significantly while being easy to maintain and providing easy scalability to handle rapid increases and decreases in requirements.

Pursuit continue to grow at an impressive rate and win a host of business awards in the knowledge that their IT and telephony systems can cope with the demand as well as any short term additonal requirements. We provide ongoing support for their hardware, software and sometimes even their ‘people’ ware.

"CloudCover's speed and efficiency are two key reasons for our continued partnerships, as downtime can be extremely costly to our business. CloudCover clearly understand our needs, all IT problems are treated with the required urgency and they efficiently install, maintain and support our internal IT systems and hardware to a very high standard”

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